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East Bay

#4C4983

East Bay is a cool medium color with the hex code #4C4983. This muted hue can be represented as RGB 76, 73, 131 in digital design or CMYK 42%, 44%, 0%, 49% for print applications. Find matching Pantone color.

East Bay color values

HEX
#4C4983
RGB
76, 73, 131
HSL
243°, 28%, 40%
CMYK
42, 44, 0, 49

About this color

East Bay sits at 243° on the color wheel with 28% saturation and 40% lightness, placing it in the blue segment of the spectrum. Its restrained 28% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, East Bay is rendered as rgb(76, 73, 131), where the blue channel is highest at 131, anchoring the color in the cool register. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, East Bay translates to a CMYK breakdown of 42C 44M 0Y 49K. With a moderate key (49%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use East Bay

CSS Variable

:root {
  --brand-primary: #4C4983;
  --brand-primary-rgb: 76, 73, 131;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#4C4983',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 42%
M: 44%
Y: 0%
K: 49%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(76, 73, 131)
rgba(76, 73, 131, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #4C4983?
#4C4983 is East Bay, a cool medium color with RGB values of 76, 73, 131. It has a hue of 243°, 28% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #4C4983?
The RGB color code for #4C4983 is rgb(76, 73, 131). This means it contains 76 red, 73 green, and 131 blue in the RGB color model.
Is East Bay a warm or cool color?
East Bay (#4C4983) is a cool color with a hue between 120-300° on the color wheel.
How do I use #4C4983 in CSS?
You can use #4C4983 in CSS with: background-color: #4C4983; or color: #4C4983; or as an RGB value: rgb(76, 73, 131). For print design, use CMYK: 42%, 44%, 0%, 49%.