Purple is a
cool dark color with the hex code #4A0297.
This vibrant hue can be represented as RGB
74, 2, 151 in digital design or CMYK 51%, 99%, 0%, 41% for print applications.
Find matching Pantone color.
Purple
#4A0297
Purple color values
- HEX
- #4A0297
- RGB
- 74, 2, 151
- HSL
- 269°, 97%, 30%
- CMYK
- 51, 99, 0, 41
Shades & tints
Darker Lighter
About this color
Purple sits at 269° on the color wheel with 97% saturation and 30% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 97%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.
In digital environments, Purple is rendered as rgb(74, 2, 151), where the blue channel is highest at 151, producing a strongly blue character. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.
For print, Purple translates to a CMYK breakdown of 51C 99M 0Y 41K. With a moderate key (41%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Purple
CSS Variable
:root {
--brand-primary: #4A0297;
--brand-primary-rgb: 74, 2, 151;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#4A0297',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 51%
M: 99%
Y: 0%
K: 41%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(74, 2, 151)
rgba(74, 2, 151, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #4A0297?
#4A0297 is Purple, a cool dark color with RGB values of 74, 2, 151. It has a hue of 269°, 97%
saturation, and 30% lightness in the HSL color
space.
What is the RGB value of #4A0297?
The RGB color code for #4A0297 is rgb(74, 2, 151). This means it contains 74 red,
2 green, and 151 blue in the RGB color model.
Is Purple a warm or cool color?
Purple (#4A0297) is a cool color with a hue between 120-300° on the color wheel.
How do I use #4A0297 in CSS?
You can use #4A0297 in CSS with:
background-color: #4A0297; or color: #4A0297; or as an RGB value: rgb(74, 2, 151). For print design, use CMYK: 51%, 99%, 0%, 41%.