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Ultramarine

#440099

Ultramarine is a cool dark color with the hex code #440099. This vibrant hue can be represented as RGB 68, 0, 153 in digital design or CMYK 56%, 100%, 0%, 40% for print applications. Find matching Pantone color.

Ultramarine color values

HEX
#440099
RGB
68, 0, 153
HSL
267°, 100%, 30%
CMYK
56, 100, 0, 40

About this color

Ultramarine sits at 267° on the color wheel with 100% saturation and 30% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Ultramarine is rendered as rgb(68, 0, 153), where the blue channel is highest at 153, producing a strongly blue character. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Ultramarine translates to a CMYK breakdown of 56C 100M 0Y 40K. With a moderate key (40%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Ultramarine

CSS Variable

:root {
  --brand-primary: #440099;
  --brand-primary-rgb: 68, 0, 153;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#440099',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 56%
M: 100%
Y: 0%
K: 40%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(68, 0, 153)
rgba(68, 0, 153, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

11 brand s with colors near 267° on the color wheel

Frequently asked questions

What color is #440099?
#440099 is Ultramarine, a cool dark color with RGB values of 68, 0, 153. It has a hue of 267°, 100% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #440099?
The RGB color code for #440099 is rgb(68, 0, 153). This means it contains 68 red, 0 green, and 153 blue in the RGB color model.
Is Ultramarine a warm or cool color?
Ultramarine (#440099) is a cool color with a hue between 120-300° on the color wheel.
How do I use #440099 in CSS?
You can use #440099 in CSS with: background-color: #440099; or color: #440099; or as an RGB value: rgb(68, 0, 153). For print design, use CMYK: 56%, 100%, 0%, 40%.