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Paradiso

#40848C

Paradiso is a cool medium color with the hex code #40848C. This moderately saturated hue can be represented as RGB 64, 132, 140 in digital design or CMYK 54%, 6%, 0%, 45% for print applications. Find matching Pantone color.

Paradiso color values

HEX
#40848C
RGB
64, 132, 140
HSL
186°, 37%, 40%
CMYK
54, 6, 0, 45

About this color

Paradiso sits at 186° on the color wheel with 37% saturation and 40% lightness, placing it in the cyan segment of the spectrum. The moderate 37% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Paradiso is rendered as rgb(64, 132, 140), where the blue channel is highest at 140, though it sits close to the other channels. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Paradiso translates to a CMYK breakdown of 54C 6M 0Y 45K. With a moderate key (45%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Paradiso

CSS Variable

:root {
  --brand-primary: #40848C;
  --brand-primary-rgb: 64, 132, 140;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#40848C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 54%
M: 6%
Y: 0%
K: 45%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(64, 132, 140)
rgba(64, 132, 140, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #40848C?
#40848C is Paradiso, a cool medium color with RGB values of 64, 132, 140. It has a hue of 186°, 37% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #40848C?
The RGB color code for #40848C is rgb(64, 132, 140). This means it contains 64 red, 132 green, and 140 blue in the RGB color model.
Is Paradiso a warm or cool color?
Paradiso (#40848C) is a cool color with a hue between 120-300° on the color wheel.
How do I use #40848C in CSS?
You can use #40848C in CSS with: background-color: #40848C; or color: #40848C; or as an RGB value: rgb(64, 132, 140). For print design, use CMYK: 54%, 6%, 0%, 45%.