Blue is a
cool medium color with the hex code #321DF7.
This vibrant hue can be represented as RGB
50, 29, 247 in digital design or CMYK 80%, 88%, 0%, 3% for print applications.
Find matching Pantone color.
Blue
#321DF7
Blue color values
- HEX
- #321DF7
- RGB
- 50, 29, 247
- HSL
- 246°, 93%, 54%
- CMYK
- 80, 88, 0, 3
Shades & tints
Darker Lighter
About this color
Blue sits at 246° on the color wheel with 93% saturation and 54% lightness, placing it in the blue segment of the spectrum. With saturation at 93%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Blue is rendered as rgb(50, 29, 247), where the blue channel is highest at 247, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.
For print, Blue translates to a CMYK breakdown of 80C 88M 0Y 3K. With almost no black ink (3%), this color is built almost entirely from process inks: 80% cyan, 88% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Blue
CSS Variable
:root {
--brand-primary: #321DF7;
--brand-primary-rgb: 50, 29, 247;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#321DF7',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 80%
M: 88%
Y: 0%
K: 3%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(50, 29, 247)
rgba(50, 29, 247, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using similar hue
17 brand s with colors near 246° on the color wheel
Frequently asked questions
What color is #321DF7?
#321DF7 is Blue, a cool medium color with RGB values of 50, 29, 247. It has a hue of 246°, 93%
saturation, and 54% lightness in the HSL color
space.
What is the RGB value of #321DF7?
The RGB color code for #321DF7 is rgb(50, 29, 247). This means it contains 50 red,
29 green, and 247 blue in the RGB color model.
Is Blue a warm or cool color?
Blue (#321DF7) is a cool color with a hue between 120-300° on the color wheel.
How do I use #321DF7 in CSS?
You can use #321DF7 in CSS with:
background-color: #321DF7; or color: #321DF7; or as an RGB value: rgb(50, 29, 247). For print design, use CMYK: 80%, 88%, 0%, 3%.