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Denim

#115EBB

Denim is a cool medium color with the hex code #115EBB. This vibrant hue can be represented as RGB 17, 94, 187 in digital design or CMYK 91%, 50%, 0%, 27% for print applications. Find matching Pantone color.

Denim color values

HEX
#115EBB
RGB
17, 94, 187
HSL
213°, 83%, 40%
CMYK
91, 50, 0, 27

About this color

Denim sits at 213° on the color wheel with 83% saturation and 40% lightness, placing it in the blue segment of the spectrum. With saturation at 83%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Denim is rendered as rgb(17, 94, 187), where the blue channel is highest at 187, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Denim translates to a CMYK breakdown of 91C 50M 0Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Denim

CSS Variable

:root {
  --brand-primary: #115EBB;
  --brand-primary-rgb: 17, 94, 187;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#115EBB',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 91%
M: 50%
Y: 0%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(17, 94, 187)
rgba(17, 94, 187, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #115EBB?
#115EBB is Denim, a cool medium color with RGB values of 17, 94, 187. It has a hue of 213°, 83% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #115EBB?
The RGB color code for #115EBB is rgb(17, 94, 187). This means it contains 17 red, 94 green, and 187 blue in the RGB color model.
Is Denim a warm or cool color?
Denim (#115EBB) is a cool color with a hue between 120-300° on the color wheel.
How do I use #115EBB in CSS?
You can use #115EBB in CSS with: background-color: #115EBB; or color: #115EBB; or as an RGB value: rgb(17, 94, 187). For print design, use CMYK: 91%, 50%, 0%, 27%.