Midnight Blue is a
cool dark color with the hex code #013C74.
Also known as
"Subaru Blue"
by Subaru
.
This vibrant hue can be represented as RGB
1, 60, 116 in digital design or CMYK 99%, 48%, 0%, 55% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Midnight Blue
#013C74 aka “Subaru Blue” by Subaru
Midnight Blue color values
- HEX
- #013C74
- RGB
- 1, 60, 116
- HSL
- 209°, 98%, 23%
- CMYK
- 99, 48, 0, 55
Shades & tints
Darker Lighter
About this color
Midnight Blue sits at 209° on the color wheel with 98% saturation and 23% lightness, placing it in the blue segment of the spectrum. With saturation at 98%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.
In digital environments, Midnight Blue is rendered as rgb(1, 60, 116), where the blue channel is highest at 116, anchoring the color in the cool register. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.
For print, Midnight Blue translates to a CMYK breakdown of 99C 48M 0Y 55K. A substantial black component (55%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. In brand applications, this exact value is specified as Subaru Blue.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Midnight Blue
CSS Variable
:root {
--brand-primary: #013C74;
--brand-primary-rgb: 1, 60, 116;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#013C74',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 99%
M: 48%
Y: 0%
K: 55%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(1, 60, 116)
rgba(1, 60, 116, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Brands using Midnight Blue
1 brand uses this color in their identity
Brands using similar hue
24 brand s with colors near 209° on the color wheel
Frequently asked questions
What color is #013C74?
#013C74 is Midnight Blue, a cool dark color with RGB values of 1, 60, 116. It has a hue of 209°, 98%
saturation, and 23% lightness in the HSL color
space.
What is the RGB value of #013C74?
The RGB color code for #013C74 is rgb(1, 60, 116). This means it contains 1 red,
60 green, and 116 blue in the RGB color model.
Is Midnight Blue a warm or cool color?
Midnight Blue (#013C74) is a cool color with a hue between 120-300° on the color wheel.
How do I use #013C74 in CSS?
You can use #013C74 in CSS with:
background-color: #013C74; or color: #013C74; or as an RGB value: rgb(1, 60, 116). For print design, use CMYK: 99%, 48%, 0%, 55%.