Bianca is a
warm light color with the hex code #FBF7ED.
Also known as
"Rum Swizzle"
by Shopify
.
This vibrant hue can be represented as RGB
251, 247, 237 in digital design or CMYK 0%, 2%, 6%, 2% for print applications.
Find matching Pantone color.
Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.
Bianca
#FBF7ED aka “Rum Swizzle” by Shopify
Bianca color values
- HEX
- #FBF7ED
- RGB
- 251, 247, 237
- HSL
- 43°, 64%, 96%
- CMYK
- 0, 2, 6, 2
Shades & tints
About this color
Bianca sits at 43° on the color wheel with 64% saturation and 96% lightness, placing it in the orange-red segment of the spectrum. At 64% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. Its near-white lightness means it reads as a tinted white in most contexts, functioning as a soft background tone.
In digital environments, Bianca is rendered as rgb(251, 247, 237), where the red channel dominates at 251, though the other channels keep the hue balanced. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Bianca translates to a CMYK breakdown of 0C 2M 6Y 2K. With almost no black ink (2%), this color is built almost entirely from process inks: 6% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. In brand applications, this exact value is specified as Rum Swizzle.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Bianca
CSS Variable
:root {
--brand-primary: #FBF7ED;
--brand-primary-rgb: 251, 247, 237;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#FBF7ED',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 2%
Y: 6%
K: 2% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(251, 247, 237)
rgba(251, 247, 237, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Brands using similar hue
24 brand s with colors near 43° on the color wheel
Frequently asked questions
What color is #FBF7ED?
What is the RGB value of #FBF7ED?
Is Bianca a warm or cool color?
How do I use #FBF7ED in CSS?
background-color: #FBF7ED; or color: #FBF7ED; or as an RGB value: rgb(251, 247, 237). For print design, use CMYK: 0%, 2%, 6%, 2%.