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Vivid Amber

#E0A91F

Vivid Amber is a warm medium color with the hex code #E0A91F. This vibrant hue can be represented as RGB 224, 169, 31 in digital design or CMYK 0%, 25%, 86%, 12% for print applications. Find matching Pantone color.

Vivid Amber Color Values

HEX
#E0A91F
RGB
224, 169, 31
HSL
43°, 76%, 50%
CMYK
0, 25, 86, 12

About this color

Vivid Amber sits at 43° on the color wheel, placing it in the warm color family, often associated with energy and warmth. With 76% saturation and 50% lightness, this vibrant medium hue balances visibility with restraint.

In digital design, warm colors like Vivid Amber work well for calls-to-action, accent elements, and creating urgency. Medium-toned colors offer versatility across both light and dark design themes.

When using Vivid Amber in print, the CMYK breakdown of 0%, 25%, 86%, 12% ensures accurate color reproduction. The bright CMYK values indicate this color relies on pure inks rather than black, maintaining vibrancy in print.

How to use Vivid Amber

CSS Variable

:root {
  --brand-primary: #E0A91F;
  --brand-primary-rgb: 224, 169, 31;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#E0A91F',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 25%
Y: 86%
K: 12%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(224, 169, 31)
rgba(224, 169, 31, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

8 brand s with colors near 43° on the color wheel

Frequently Asked Questions

What color is #E0A91F?
#E0A91F is Vivid Amber, a warm medium color with RGB values of 224, 169, 31. It has a hue of 43°, 76% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #E0A91F?
The RGB color code for #E0A91F is rgb(224, 169, 31). This means it contains 224 red, 169 green, and 31 blue in the RGB color model.
Is Vivid Amber a warm or cool color?
Vivid Amber (#E0A91F) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #E0A91F in CSS?
You can use #E0A91F in CSS with: background-color: #E0A91F; or color: #E0A91F; or as an RGB value: rgb(224, 169, 31). For print design, use CMYK: 0%, 25%, 86%, 12%.