Medium Red Violet is a
warm medium color with the hex code #BB4491.
This moderately saturated hue can be represented as RGB
187, 68, 145 in digital design or CMYK 0%, 64%, 22%, 27% for print applications.
Find matching Pantone color.
Medium Red Violet
#BB4491
Medium Red Violet color values
- HEX
- #BB4491
- RGB
- 187, 68, 145
- HSL
- 321°, 47%, 50%
- CMYK
- 0, 64, 22, 27
Shades & tints
Darker Lighter
About this color
Medium Red Violet sits at 321° on the color wheel with 47% saturation and 50% lightness, placing it in the magenta-red segment of the spectrum. The moderate 47% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.
In digital environments, Medium Red Violet is rendered as rgb(187, 68, 145), where the red channel dominates at 187, giving the color a clear red cast. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.
For print, Medium Red Violet translates to a CMYK breakdown of 0C 64M 22Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Medium Red Violet
CSS Variable
:root {
--brand-primary: #BB4491;
--brand-primary-rgb: 187, 68, 145;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#BB4491',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 64%
Y: 22%
K: 27%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(187, 68, 145)
rgba(187, 68, 145, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #BB4491?
#BB4491 is Medium Red Violet, a warm medium color with RGB values of 187, 68, 145. It has a hue of 321°, 47%
saturation, and 50% lightness in the HSL color
space.
What is the RGB value of #BB4491?
The RGB color code for #BB4491 is rgb(187, 68, 145). This means it contains 187 red,
68 green, and 145 blue in the RGB color model.
Is Medium Red Violet a warm or cool color?
Medium Red Violet (#BB4491) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #BB4491 in CSS?
You can use #BB4491 in CSS with:
background-color: #BB4491; or color: #BB4491; or as an RGB value: rgb(187, 68, 145). For print design, use CMYK: 0%, 64%, 22%, 27%.