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Tide

#B7B4AE

Tide is a warm light color with the hex code #B7B4AE. This muted hue can be represented as RGB 183, 180, 174 in digital design or CMYK 0%, 2%, 5%, 28% for print applications. Find matching Pantone color.

Tide color values

HEX
#B7B4AE
RGB
183, 180, 174
HSL
40°, 6%, 70%
CMYK
0, 2, 5, 28

Shades & tints

Darker Lighter

About this color

Tide sits at 40° on the color wheel with 6% saturation and 70% lightness, placing it in the orange-red segment of the spectrum. At near-zero saturation, it reads as a pure gray, with hue playing almost no role in its character. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Tide is rendered as rgb(183, 180, 174), where the red channel dominates at 183, though the other channels keep the hue balanced. Muted saturation at high lightness is a classic formula for soft background fills, placeholder states, and secondary surface colors in light-mode interfaces.

For print, Tide translates to a CMYK breakdown of 0C 2M 5Y 28K. With a moderate key (28%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Tide

CSS Variable 

:root {
  --brand-primary: #B7B4AE;
  --brand-primary-rgb: 183, 180, 174;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#B7B4AE',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 2%
Y: 5%
K: 28%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(183, 180, 174)
rgba(183, 180, 174, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #B7B4AE?
#B7B4AE is Tide, a warm light color with RGB values of 183, 180, 174. It has a hue of 40°, 6% saturation, and 70% lightness in the HSL color space.
What is the RGB value of #B7B4AE?
The RGB color code for #B7B4AE is rgb(183, 180, 174). This means it contains 183 red, 180 green, and 174 blue in the RGB color model.
Is Tide a warm or cool color?
Tide (#B7B4AE) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #B7B4AE in CSS?
You can use #B7B4AE in CSS with: background-color: #B7B4AE; or color: #B7B4AE; or as an RGB value: rgb(183, 180, 174). For print design, use CMYK: 0%, 2%, 5%, 28%.

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