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Medium Red Violet

#B54A9C

Medium Red Violet is a warm medium color with the hex code #B54A9C. This moderately saturated hue can be represented as RGB 181, 74, 156 in digital design or CMYK 0%, 59%, 14%, 29% for print applications. Find matching Pantone color.

Medium Red Violet color values

HEX
#B54A9C
RGB
181, 74, 156
HSL
314°, 42%, 50%
CMYK
0, 59, 14, 29

Shades & tints

Darker Lighter

About this color

Medium Red Violet sits at 314° on the color wheel with 42% saturation and 50% lightness, placing it in the violet-magenta segment of the spectrum. The moderate 42% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Medium Red Violet is rendered as rgb(181, 74, 156), where the red channel dominates at 181, though the other channels keep the hue balanced. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.

For print, Medium Red Violet translates to a CMYK breakdown of 0C 59M 14Y 29K. With a moderate key (29%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Medium Red Violet

CSS Variable 

:root {
  --brand-primary: #B54A9C;
  --brand-primary-rgb: 181, 74, 156;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#B54A9C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 59%
Y: 14%
K: 29%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(181, 74, 156)
rgba(181, 74, 156, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 314° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic

Frequently asked questions

What color is #B54A9C?
#B54A9C is Medium Red Violet, a warm medium color with RGB values of 181, 74, 156. It has a hue of 314°, 42% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #B54A9C?
The RGB color code for #B54A9C is rgb(181, 74, 156). This means it contains 181 red, 74 green, and 156 blue in the RGB color model.
Is Medium Red Violet a warm or cool color?
Medium Red Violet (#B54A9C) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #B54A9C in CSS?
You can use #B54A9C in CSS with: background-color: #B54A9C; or color: #B54A9C; or as an RGB value: rgb(181, 74, 156). For print design, use CMYK: 0%, 59%, 14%, 29%.

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