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Kumera

#937539

Kumera is a warm medium color with the hex code #937539. This moderately saturated hue can be represented as RGB 147, 117, 57 in digital design or CMYK 0%, 20%, 61%, 42% for print applications. Find matching Pantone color.

Kumera color values

HEX
#937539
RGB
147, 117, 57
HSL
40°, 44%, 40%
CMYK
0, 20, 61, 42

About this color

Kumera sits at 40° on the color wheel with 44% saturation and 40% lightness, placing it in the orange-red segment of the spectrum. The moderate 44% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Kumera is rendered as rgb(147, 117, 57), where the red channel dominates at 147, giving the color a clear red cast. This warm mid-tone carries enough energy to serve as an accent without the intensity of a highly saturated warm color.

For print, Kumera translates to a CMYK breakdown of 0C 20M 61Y 42K. With a moderate key (42%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Kumera

CSS Variable

:root {
  --brand-primary: #937539;
  --brand-primary-rgb: 147, 117, 57;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#937539',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 20%
Y: 61%
K: 42%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(147, 117, 57)
rgba(147, 117, 57, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #937539?
#937539 is Kumera, a warm medium color with RGB values of 147, 117, 57. It has a hue of 40°, 44% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #937539?
The RGB color code for #937539 is rgb(147, 117, 57). This means it contains 147 red, 117 green, and 57 blue in the RGB color model.
Is Kumera a warm or cool color?
Kumera (#937539) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #937539 in CSS?
You can use #937539 in CSS with: background-color: #937539; or color: #937539; or as an RGB value: rgb(147, 117, 57). For print design, use CMYK: 0%, 20%, 61%, 42%.