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Trendy Pink

#77517B

Trendy Pink is a cool medium color with the hex code #77517B. This muted hue can be represented as RGB 119, 81, 123 in digital design or CMYK 3%, 34%, 0%, 52% for print applications. Find matching Pantone color.

Trendy Pink color values

HEX
#77517B
RGB
119, 81, 123
HSL
294°, 21%, 40%
CMYK
3, 34, 0, 52

About this color

Trendy Pink sits at 294° on the color wheel with 21% saturation and 40% lightness, placing it in the violet-magenta segment of the spectrum. Its restrained 21% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Trendy Pink is rendered as rgb(119, 81, 123), where the blue channel is highest at 123, though it sits close to the other channels. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Trendy Pink translates to a CMYK breakdown of 3C 34M 0Y 52K. A substantial black component (52%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Trendy Pink

CSS Variable

:root {
  --brand-primary: #77517B;
  --brand-primary-rgb: 119, 81, 123;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#77517B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 3%
M: 34%
Y: 0%
K: 52%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(119, 81, 123)
rgba(119, 81, 123, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

4 brand s with colors near 294° on the color wheel

Frequently asked questions

What color is #77517B?
#77517B is Trendy Pink, a cool medium color with RGB values of 119, 81, 123. It has a hue of 294°, 21% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #77517B?
The RGB color code for #77517B is rgb(119, 81, 123). This means it contains 119 red, 81 green, and 123 blue in the RGB color model.
Is Trendy Pink a warm or cool color?
Trendy Pink (#77517B) is a cool color with a hue between 120-300° on the color wheel.
How do I use #77517B in CSS?
You can use #77517B in CSS with: background-color: #77517B; or color: #77517B; or as an RGB value: rgb(119, 81, 123). For print design, use CMYK: 3%, 34%, 0%, 52%.