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Finn

#63365D

Finn is a warm dark color with the hex code #63365D. This muted hue can be represented as RGB 99, 54, 93 in digital design or CMYK 0%, 45%, 6%, 61% for print applications. Find matching Pantone color.

Finn color values

HEX
#63365D
RGB
99, 54, 93
HSL
308°, 29%, 30%
CMYK
0, 45, 6, 61

Shades & tints

Darker Lighter

About this color

Finn sits at 308° on the color wheel with 29% saturation and 30% lightness, placing it in the violet-magenta segment of the spectrum. Its restrained 29% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Finn is rendered as rgb(99, 54, 93), where the red channel dominates at 99, though the other channels keep the hue balanced. Low saturation at this depth produces the kind of sophisticated, near-neutral dark that works for application shells, sidebars, and dark-mode base layers.

For print, Finn translates to a CMYK breakdown of 0C 45M 6Y 61K. A substantial black component (61%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Finn

CSS Variable 

:root {
  --brand-primary: #63365D;
  --brand-primary-rgb: 99, 54, 93;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#63365D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 45%
Y: 6%
K: 61%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(99, 54, 93)
rgba(99, 54, 93, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

3 brand s with colors near 308° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic
Nubank logo
Nubank

Frequently asked questions

What color is #63365D?
#63365D is Finn, a warm dark color with RGB values of 99, 54, 93. It has a hue of 308°, 29% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #63365D?
The RGB color code for #63365D is rgb(99, 54, 93). This means it contains 99 red, 54 green, and 93 blue in the RGB color model.
Is Finn a warm or cool color?
Finn (#63365D) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #63365D in CSS?
You can use #63365D in CSS with: background-color: #63365D; or color: #63365D; or as an RGB value: rgb(99, 54, 93). For print design, use CMYK: 0%, 45%, 6%, 61%.

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