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Loulou

#43043E

Loulou is a warm dark color with the hex code #43043E. This vibrant hue can be represented as RGB 67, 4, 62 in digital design or CMYK 0%, 94%, 7%, 74% for print applications. Find matching Pantone color.

Loulou color values

HEX
#43043E
RGB
67, 4, 62
HSL
305°, 89%, 14%
CMYK
0, 94, 7, 74

Shades & tints

Darker Lighter

About this color

Loulou sits at 305° on the color wheel with 89% saturation and 14% lightness, placing it in the violet-magenta segment of the spectrum. With saturation at 89%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Near-black lightness makes it read as a deep, absorptive tone — color is implied more than seen.

In digital environments, Loulou is rendered as rgb(67, 4, 62), where the red channel dominates at 67, though the other channels keep the hue balanced. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Loulou translates to a CMYK breakdown of 0C 94M 7Y 74K. A substantial black component (74%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Loulou

CSS Variable 

:root {
  --brand-primary: #43043E;
  --brand-primary-rgb: 67, 4, 62;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#43043E',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 94%
Y: 7%
K: 74%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(67, 4, 62)
rgba(67, 4, 62, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 305° on the color wheel

Dunkin' logo
Dunkin'
Nubank logo
Nubank

Frequently asked questions

What color is #43043E?
#43043E is Loulou, a warm dark color with RGB values of 67, 4, 62. It has a hue of 305°, 89% saturation, and 14% lightness in the HSL color space.
What is the RGB value of #43043E?
The RGB color code for #43043E is rgb(67, 4, 62). This means it contains 67 red, 4 green, and 62 blue in the RGB color model.
Is Loulou a warm or cool color?
Loulou (#43043E) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #43043E in CSS?
You can use #43043E in CSS with: background-color: #43043E; or color: #43043E; or as an RGB value: rgb(67, 4, 62). For print design, use CMYK: 0%, 94%, 7%, 74%.

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