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Gunmetal

#31373D aka “JPMorgan Dark” by JPMorgan Chase

Gunmetal is a cool dark color with the hex code #31373D. Also known as "JPMorgan Dark" by JPMorgan Chase . This muted hue can be represented as RGB 49, 55, 61 in digital design or CMYK 20%, 10%, 0%, 76% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Gunmetal Color Values

HEX
#31373D
RGB
49, 55, 61
HSL
210°, 11%, 22%
CMYK
20, 10, 0, 76

Shades & Tints

Darker Lighter

About this color

Gunmetal sits at 210° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 11% saturation and 22% lightness, this muted dark hue offers sophisticated, understated presence.

In digital design, cool colors like Gunmetal work well for backgrounds, navigation, and establishing trust. Dark colors provide excellent contrast for text overlays and premium brand aesthetics.

When using Gunmetal in print, the CMYK breakdown of 20%, 10%, 0%, 76% ensures accurate color reproduction. The high black component suggests this color will print deep and rich, though screen appearance may vary from print output.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Gunmetal

CSS Variable 

:root {
  --brand-primary: #31373D;
  --brand-primary-rgb: 49, 55, 61;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#31373D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 20%
M: 10%
Y: 0%
K: 76%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(49, 55, 61)
rgba(49, 55, 61, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Gunmetal

1 brand uses this color in their identity

JPMorgan Chase

Finance • Chermayeff & Geismar

Frequently Asked Questions

What color is #31373D?
#31373D is Gunmetal, a cool dark color with RGB values of 49, 55, 61. It has a hue of 210°, 11% saturation, and 22% lightness in the HSL color space.
What is the RGB value of #31373D?
The RGB color code for #31373D is rgb(49, 55, 61). This means it contains 49 red, 55 green, and 61 blue in the RGB color model.
Is Gunmetal a warm or cool color?
Gunmetal (#31373D) is a cool color with a hue between 120-300° on the color wheel.
How do I use #31373D in CSS?
You can use #31373D in CSS with: background-color: #31373D; or color: #31373D; or as an RGB value: rgb(49, 55, 61). For print design, use CMYK: 20%, 10%, 0%, 76%.

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