Skip to main content

Shark

#23272A aka “Dark” by Discord

Shark is a cool dark color with the hex code #23272A. Also known as "Dark" by Discord . This muted hue can be represented as RGB 35, 39, 42 in digital design or CMYK 17%, 7%, 0%, 84% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Shark color values

HEX
#23272A
RGB
35, 39, 42
HSL
206°, 9%, 15%
CMYK
17, 7, 0, 84

Shades & tints

Darker Lighter

About this color

Shark sits at 206° on the color wheel with 9% saturation and 15% lightness, placing it in the blue segment of the spectrum. At near-zero saturation, it reads as a pure gray, with hue playing almost no role in its character. Near-black lightness makes it read as a deep, absorptive tone — color is implied more than seen.

In digital environments, Shark is rendered as rgb(35, 39, 42), where the blue channel is highest at 42, though it sits close to the other channels. Low saturation at this depth produces the kind of sophisticated, near-neutral dark that works for application shells, sidebars, and dark-mode base layers.

For print, Shark translates to a CMYK breakdown of 17C 7M 0Y 84K. The dominant black channel (84%) does most of the tonal work here — cyan, magenta, and yellow contribute minimally, so the printed result will be a deep, near-neutral tone that reads differently from its screen equivalent. In brand applications, this exact value is specified as Dark.

Color harmonies

Complementary

Split-Complementary

How to use Shark

CSS Variable 

:root {
  --brand-primary: #23272A;
  --brand-primary-rgb: 35, 39, 42;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#23272A',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 17%
M: 7%
Y: 0%
K: 84%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(35, 39, 42)
rgba(35, 39, 42, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Shark

1 brand uses this color in their identity

Discord

Technology • In-house Discord

Frequently asked questions

What color is #23272A?
#23272A is Shark, a cool dark color with RGB values of 35, 39, 42. It has a hue of 206°, 9% saturation, and 15% lightness in the HSL color space.
What is the RGB value of #23272A?
The RGB color code for #23272A is rgb(35, 39, 42). This means it contains 35 red, 39 green, and 42 blue in the RGB color model.
Is Shark a warm or cool color?
Shark (#23272A) is a cool color with a hue between 120-300° on the color wheel.
How do I use #23272A in CSS?
You can use #23272A in CSS with: background-color: #23272A; or color: #23272A; or as an RGB value: rgb(35, 39, 42). For print design, use CMYK: 17%, 7%, 0%, 84%.

Color tools