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Forest Green

#00A100 aka “Heineken Green” by Heineken

Forest Green is a cool dark color with the hex code #00A100. Also known as "Heineken Green" by Heineken . This vibrant hue can be represented as RGB 0, 161, 0 in digital design or CMYK 100%, 0%, 100%, 37% for print applications. Find matching Pantone color. Currently, 1 brand uses this color in their visual identity, making it a proven choice for professional branding and web design.

Forest Green color values

HEX
#00A100
RGB
0, 161, 0
HSL
120°, 100%, 32%
CMYK
100, 0, 100, 37

About this color

Forest Green sits at 120° on the color wheel with 100% saturation and 32% lightness, placing it in the green segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Forest Green is rendered as rgb(0, 161, 0), where the green channel leads at 161, producing a distinctly green-dominant tone. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Forest Green translates to a CMYK breakdown of 100C 0M 100Y 37K. With a moderate key (37%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. In brand applications, this exact value is specified as Heineken Green.

How to use Forest Green

CSS Variable

:root {
  --brand-primary: #00A100;
  --brand-primary-rgb: 0, 161, 0;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#00A100',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 100%
M: 0%
Y: 100%
K: 37%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(0, 161, 0)
rgba(0, 161, 0, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using Forest Green

1 brand uses this color in their identity

Brands using similar hue

9 brand s with colors near 120° on the color wheel

Frequently asked questions

What color is #00A100?
#00A100 is Forest Green, a cool dark color with RGB values of 0, 161, 0. It has a hue of 120°, 100% saturation, and 32% lightness in the HSL color space.
What is the RGB value of #00A100?
The RGB color code for #00A100 is rgb(0, 161, 0). This means it contains 0 red, 161 green, and 0 blue in the RGB color model.
Is Forest Green a warm or cool color?
Forest Green (#00A100) is a cool color with a hue between 120-300° on the color wheel.
How do I use #00A100 in CSS?
You can use #00A100 in CSS with: background-color: #00A100; or color: #00A100; or as an RGB value: rgb(0, 161, 0). For print design, use CMYK: 100%, 0%, 100%, 37%.