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Sweet Pink

#FF999B

Sweet Pink is a warm light color with the hex code #FF999B. This vibrant hue can be represented as RGB 255, 153, 155 in digital design or CMYK 0%, 40%, 39%, 0% for print applications. Find matching Pantone color.

Sweet Pink color values

HEX
#FF999B
RGB
255, 153, 155
HSL
359°, 100%, 80%
CMYK
0, 40, 39, 0

Shades & tints

Darker Lighter

About this color

Sweet Pink sits at 359° on the color wheel with 100% saturation and 80% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Sweet Pink is rendered as rgb(255, 153, 155), where the red channel dominates at 255, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Sweet Pink translates to a CMYK breakdown of 0C 40M 39Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 40% magenta, 39% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Sweet Pink

CSS Variable 

:root {
  --brand-primary: #FF999B;
  --brand-primary-rgb: 255, 153, 155;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#FF999B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 40%
Y: 39%
K: 0%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(255, 153, 155)
rgba(255, 153, 155, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 359° on the color wheel

Lenovo logo
Lenovo
Airbnb logo
Airbnb
CNN logo
CNN
Coca-Cola logo
Coca-Cola

Frequently asked questions

What color is #FF999B?
#FF999B is Sweet Pink, a warm light color with RGB values of 255, 153, 155. It has a hue of 359°, 100% saturation, and 80% lightness in the HSL color space.
What is the RGB value of #FF999B?
The RGB color code for #FF999B is rgb(255, 153, 155). This means it contains 255 red, 153 green, and 155 blue in the RGB color model.
Is Sweet Pink a warm or cool color?
Sweet Pink (#FF999B) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #FF999B in CSS?
You can use #FF999B in CSS with: background-color: #FF999B; or color: #FF999B; or as an RGB value: rgb(255, 153, 155). For print design, use CMYK: 0%, 40%, 39%, 0%.

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