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Sweet Pink

#FD9BA0

Sweet Pink is a warm light color with the hex code #FD9BA0. This vibrant hue can be represented as RGB 253, 155, 160 in digital design or CMYK 0%, 39%, 37%, 1% for print applications. Find matching Pantone color.

Sweet Pink color values

HEX
#FD9BA0
RGB
253, 155, 160
HSL
357°, 96%, 80%
CMYK
0, 39, 37, 1

Shades & tints

Darker Lighter

About this color

Sweet Pink sits at 357° on the color wheel with 96% saturation and 80% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 96%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Sweet Pink is rendered as rgb(253, 155, 160), where the red channel dominates at 253, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Sweet Pink translates to a CMYK breakdown of 0C 39M 37Y 1K. With almost no black ink (1%), this color is built almost entirely from process inks: 39% magenta, 37% yellow. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Sweet Pink

CSS Variable 

:root {
  --brand-primary: #FD9BA0;
  --brand-primary-rgb: 253, 155, 160;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#FD9BA0',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 39%
Y: 37%
K: 1%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(253, 155, 160)
rgba(253, 155, 160, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 357° on the color wheel

Huawei logo
Huawei
Netflix logo
Netflix
Pepsi logo
Pepsi
Airbnb logo
Airbnb

Frequently asked questions

What color is #FD9BA0?
#FD9BA0 is Sweet Pink, a warm light color with RGB values of 253, 155, 160. It has a hue of 357°, 96% saturation, and 80% lightness in the HSL color space.
What is the RGB value of #FD9BA0?
The RGB color code for #FD9BA0 is rgb(253, 155, 160). This means it contains 253 red, 155 green, and 160 blue in the RGB color model.
Is Sweet Pink a warm or cool color?
Sweet Pink (#FD9BA0) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #FD9BA0 in CSS?
You can use #FD9BA0 in CSS with: background-color: #FD9BA0; or color: #FD9BA0; or as an RGB value: rgb(253, 155, 160). For print design, use CMYK: 0%, 39%, 37%, 1%.

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