Skip to main content

Sundown

#F0A8B1

Sundown is a warm light color with the hex code #F0A8B1. This vibrant hue can be represented as RGB 240, 168, 177 in digital design or CMYK 0%, 30%, 26%, 6% for print applications. Find matching Pantone color.

Sundown color values

HEX
#F0A8B1
RGB
240, 168, 177
HSL
353°, 71%, 80%
CMYK
0, 30, 26, 6

Shades & tints

Darker Lighter

About this color

Sundown sits at 353° on the color wheel with 71% saturation and 80% lightness, placing it in the magenta-red segment of the spectrum. At 71% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Sundown is rendered as rgb(240, 168, 177), where the red channel dominates at 240, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Sundown translates to a CMYK breakdown of 0C 30M 26Y 6K. The low-to-moderate black value (6%) means the color's character in print comes primarily from its magenta ink content (30%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Sundown

CSS Variable 

:root {
  --brand-primary: #F0A8B1;
  --brand-primary-rgb: 240, 168, 177;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#F0A8B1',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 30%
Y: 26%
K: 6%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(240, 168, 177)
rgba(240, 168, 177, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 353° on the color wheel

H&M logo
H&M
Mastercard logo
Mastercard
Twilio logo
Twilio
Porsche logo
Porsche

Frequently asked questions

What color is #F0A8B1?
#F0A8B1 is Sundown, a warm light color with RGB values of 240, 168, 177. It has a hue of 353°, 71% saturation, and 80% lightness in the HSL color space.
What is the RGB value of #F0A8B1?
The RGB color code for #F0A8B1 is rgb(240, 168, 177). This means it contains 240 red, 168 green, and 177 blue in the RGB color model.
Is Sundown a warm or cool color?
Sundown (#F0A8B1) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #F0A8B1 in CSS?
You can use #F0A8B1 in CSS with: background-color: #F0A8B1; or color: #F0A8B1; or as an RGB value: rgb(240, 168, 177). For print design, use CMYK: 0%, 30%, 26%, 6%.

Color tools