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Lavender Magenta

#EF74F1

Lavender Magenta is a cool light color with the hex code #EF74F1. This vibrant hue can be represented as RGB 239, 116, 241 in digital design or CMYK 1%, 52%, 0%, 5% for print applications. Find matching Pantone color.

Lavender Magenta color values

HEX
#EF74F1
RGB
239, 116, 241
HSL
299°, 82%, 70%
CMYK
1, 52, 0, 5

About this color

Lavender Magenta sits at 299° on the color wheel with 82% saturation and 70% lightness, placing it in the violet-magenta segment of the spectrum. With saturation at 82%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Lavender Magenta is rendered as rgb(239, 116, 241), where the blue channel is highest at 241, though it sits close to the other channels. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Lavender Magenta translates to a CMYK breakdown of 1C 52M 0Y 5K. With almost no black ink (5%), this color is built almost entirely from process inks: 52% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Lavender Magenta

CSS Variable

:root {
  --brand-primary: #EF74F1;
  --brand-primary-rgb: 239, 116, 241;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#EF74F1',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 1%
M: 52%
Y: 0%
K: 5%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(239, 116, 241)
rgba(239, 116, 241, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 299° on the color wheel

Frequently asked questions

What color is #EF74F1?
#EF74F1 is Lavender Magenta, a cool light color with RGB values of 239, 116, 241. It has a hue of 299°, 82% saturation, and 70% lightness in the HSL color space.
What is the RGB value of #EF74F1?
The RGB color code for #EF74F1 is rgb(239, 116, 241). This means it contains 239 red, 116 green, and 241 blue in the RGB color model.
Is Lavender Magenta a warm or cool color?
Lavender Magenta (#EF74F1) is a cool color with a hue between 120-300° on the color wheel.
How do I use #EF74F1 in CSS?
You can use #EF74F1 in CSS with: background-color: #EF74F1; or color: #EF74F1; or as an RGB value: rgb(239, 116, 241). For print design, use CMYK: 1%, 52%, 0%, 5%.