Alizarin Crimson is a
warm light color with the hex code #ED4548.
This vibrant hue can be represented as RGB
237, 69, 72 in digital design or CMYK 0%, 71%, 70%, 7% for print applications.
Find matching Pantone color.
Alizarin Crimson
#ED4548
Alizarin Crimson color values
- HEX
- #ED4548
- RGB
- 237, 69, 72
- HSL
- 359°, 82%, 60%
- CMYK
- 0, 71, 70, 7
Shades & tints
Darker Lighter
About this color
Alizarin Crimson sits at 359° on the color wheel with 82% saturation and 60% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 82%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Alizarin Crimson is rendered as rgb(237, 69, 72), where the red channel dominates at 237, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Alizarin Crimson translates to a CMYK breakdown of 0C 71M 70Y 7K. The low-to-moderate black value (7%) means the color's character in print comes primarily from its magenta ink content (71%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Alizarin Crimson
CSS Variable
:root {
--brand-primary: #ED4548;
--brand-primary-rgb: 237, 69, 72;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#ED4548',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 71%
Y: 70%
K: 7%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(237, 69, 72)
rgba(237, 69, 72, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #ED4548?
#ED4548 is Alizarin Crimson, a warm light color with RGB values of 237, 69, 72. It has a hue of 359°, 82%
saturation, and 60% lightness in the HSL color
space.
What is the RGB value of #ED4548?
The RGB color code for #ED4548 is rgb(237, 69, 72). This means it contains 237 red,
69 green, and 72 blue in the RGB color model.
Is Alizarin Crimson a warm or cool color?
Alizarin Crimson (#ED4548) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #ED4548 in CSS?
You can use #ED4548 in CSS with:
background-color: #ED4548; or color: #ED4548; or as an RGB value: rgb(237, 69, 72). For print design, use CMYK: 0%, 71%, 70%, 7%.