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Mauve

#E89DFB

Mauve is a cool light color with the hex code #E89DFB. This vibrant hue can be represented as RGB 232, 157, 251 in digital design or CMYK 8%, 37%, 0%, 2% for print applications. Find matching Pantone color.

Mauve color values

HEX
#E89DFB
RGB
232, 157, 251
HSL
288°, 92%, 80%
CMYK
8, 37, 0, 2

About this color

Mauve sits at 288° on the color wheel with 92% saturation and 80% lightness, placing it in the violet-magenta segment of the spectrum. With saturation at 92%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Mauve is rendered as rgb(232, 157, 251), where the blue channel is highest at 251, though it sits close to the other channels. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Mauve translates to a CMYK breakdown of 8C 37M 0Y 2K. With almost no black ink (2%), this color is built almost entirely from process inks: 8% cyan, 37% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Mauve

CSS Variable

:root {
  --brand-primary: #E89DFB;
  --brand-primary-rgb: 232, 157, 251;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#E89DFB',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 8%
M: 37%
Y: 0%
K: 2%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(232, 157, 251)
rgba(232, 157, 251, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

8 brand s with colors near 288° on the color wheel

Frequently asked questions

What color is #E89DFB?
#E89DFB is Mauve, a cool light color with RGB values of 232, 157, 251. It has a hue of 288°, 92% saturation, and 80% lightness in the HSL color space.
What is the RGB value of #E89DFB?
The RGB color code for #E89DFB is rgb(232, 157, 251). This means it contains 232 red, 157 green, and 251 blue in the RGB color model.
Is Mauve a warm or cool color?
Mauve (#E89DFB) is a cool color with a hue between 120-300° on the color wheel.
How do I use #E89DFB in CSS?
You can use #E89DFB in CSS with: background-color: #E89DFB; or color: #E89DFB; or as an RGB value: rgb(232, 157, 251). For print design, use CMYK: 8%, 37%, 0%, 2%.