Skip to main content

New York Pink

#E3828C

New York Pink is a warm light color with the hex code #E3828C. This vibrant hue can be represented as RGB 227, 130, 140 in digital design or CMYK 0%, 43%, 38%, 11% for print applications. Find matching Pantone color.

New York Pink color values

HEX
#E3828C
RGB
227, 130, 140
HSL
354°, 63%, 70%
CMYK
0, 43, 38, 11

About this color

New York Pink sits at 354° on the color wheel with 63% saturation and 70% lightness, placing it in the magenta-red segment of the spectrum. At 63% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, New York Pink is rendered as rgb(227, 130, 140), where the red channel dominates at 227, creating a strongly red-skewed appearance. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, New York Pink translates to a CMYK breakdown of 0C 43M 38Y 11K. The low-to-moderate black value (11%) means the color's character in print comes primarily from its magenta ink content (43%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use New York Pink

CSS Variable

:root {
  --brand-primary: #E3828C;
  --brand-primary-rgb: 227, 130, 140;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#E3828C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 43%
Y: 38%
K: 11%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(227, 130, 140)
rgba(227, 130, 140, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Frequently asked questions

What color is #E3828C?
#E3828C is New York Pink, a warm light color with RGB values of 227, 130, 140. It has a hue of 354°, 63% saturation, and 70% lightness in the HSL color space.
What is the RGB value of #E3828C?
The RGB color code for #E3828C is rgb(227, 130, 140). This means it contains 227 red, 130 green, and 140 blue in the RGB color model.
Is New York Pink a warm or cool color?
New York Pink (#E3828C) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #E3828C in CSS?
You can use #E3828C in CSS with: background-color: #E3828C; or color: #E3828C; or as an RGB value: rgb(227, 130, 140). For print design, use CMYK: 0%, 43%, 38%, 11%.