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Vivid Crimson

#C5072D

Vivid Crimson is a warm medium color with the hex code #C5072D. This vibrant hue can be represented as RGB 197, 7, 45 in digital design or CMYK 0%, 96%, 77%, 23% for print applications. Find matching Pantone color.

Vivid Crimson Color Values

HEX
#C5072D
RGB
197, 7, 45
HSL
348°, 93%, 40%
CMYK
0, 96, 77, 23

Shades & Tints

Darker Lighter

About this color

Vivid Crimson sits at 348° on the color wheel, placing it in the warm color family, often associated with energy and warmth. With 93% saturation and 40% lightness, this vibrant medium hue balances visibility with restraint.

In digital design, warm colors like Vivid Crimson work well for calls-to-action, accent elements, and creating urgency. Medium-toned colors offer versatility across both light and dark design themes.

When using Vivid Crimson in print, the CMYK breakdown of 0%, 96%, 77%, 23% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Vivid Crimson

CSS Variable 

:root {
  --brand-primary: #C5072D;
  --brand-primary-rgb: 197, 7, 45;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#C5072D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 96%
Y: 77%
K: 23%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(197, 7, 45)
rgba(197, 7, 45, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

10 brand s with colors near 348° on the color wheel

Mastercard logo
Mastercard
Slack logo
Slack
Netflix logo
Netflix
Airbnb logo
Airbnb

Frequently Asked Questions

What color is #C5072D?
#C5072D is Vivid Crimson, a warm medium color with RGB values of 197, 7, 45. It has a hue of 348°, 93% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #C5072D?
The RGB color code for #C5072D is rgb(197, 7, 45). This means it contains 197 red, 7 green, and 45 blue in the RGB color model.
Is Vivid Crimson a warm or cool color?
Vivid Crimson (#C5072D) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #C5072D in CSS?
You can use #C5072D in CSS with: background-color: #C5072D; or color: #C5072D; or as an RGB value: rgb(197, 7, 45). For print design, use CMYK: 0%, 96%, 77%, 23%.

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