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Cardinal

#C20A35

Cardinal is a warm medium color with the hex code #C20A35. This vibrant hue can be represented as RGB 194, 10, 53 in digital design or CMYK 0%, 95%, 73%, 24% for print applications. Find matching Pantone color.

Cardinal color values

HEX
#C20A35
RGB
194, 10, 53
HSL
346°, 90%, 40%
CMYK
0, 95, 73, 24

Shades & tints

Darker Lighter

About this color

Cardinal sits at 346° on the color wheel with 90% saturation and 40% lightness, placing it in the magenta-red segment of the spectrum. With saturation at 90%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Cardinal is rendered as rgb(194, 10, 53), where the red channel dominates at 194, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Cardinal translates to a CMYK breakdown of 0C 95M 73Y 24K. The low-to-moderate black value (24%) means the color's character in print comes primarily from its magenta ink content (95%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Cardinal

CSS Variable 

:root {
  --brand-primary: #C20A35;
  --brand-primary-rgb: 194, 10, 53;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#C20A35',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 95%
Y: 73%
K: 24%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(194, 10, 53)
rgba(194, 10, 53, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 346° on the color wheel

Cartier logo
Cartier
Vans logo
Vans
Bugatti logo
Bugatti
Red Bull logo
Red Bull

Frequently asked questions

What color is #C20A35?
#C20A35 is Cardinal, a warm medium color with RGB values of 194, 10, 53. It has a hue of 346°, 90% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #C20A35?
The RGB color code for #C20A35 is rgb(194, 10, 53). This means it contains 194 red, 10 green, and 53 blue in the RGB color model.
Is Cardinal a warm or cool color?
Cardinal (#C20A35) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #C20A35 in CSS?
You can use #C20A35 in CSS with: background-color: #C20A35; or color: #C20A35; or as an RGB value: rgb(194, 10, 53). For print design, use CMYK: 0%, 95%, 73%, 24%.

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