Hibiscus

Q: How do I use #BC2973 in CSS?

You can use #BC2973 in CSS with: background-color: #BC2973; or color: #BC2973; or as an RGB value: rgb(188, 41, 115). For print design, use CMYK: 0%, 78%, 39%, 26%.

#BC2973

Hibiscus is a warm medium color with the hex code #BC2973. This vibrant hue can be represented as RGB 188, 41, 115 in digital design or CMYK 0%, 78%, 39%, 26% for print applications. Find matching Pantone color.

Hibiscus color values

HEX: #BC2973
RGB: 188, 41, 115
HSL: 330°, 64%, 45%
CMYK: 0, 78, 39, 26

Shades & tints

Darker Lighter

About this color

Hibiscus sits at 330° on the color wheel with 64% saturation and 45% lightness, placing it in the magenta-red segment of the spectrum. At 64% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Hibiscus is rendered as rgb(188, 41, 115), where the red channel dominates at 188, creating a strongly red-skewed appearance. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Hibiscus translates to a CMYK breakdown of 0C 78M 39Y 26K. With a moderate key (26%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Hibiscus

CSS Variable

:root {
  --brand-primary: #BC2973;
  --brand-primary-rgb: 188, 41, 115;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#BC2973',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 0%
M: 78%
Y: 39%
K: 26%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(188, 41, 115)
rgba(188, 41, 115, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

21 brand s with colors near 330° on the color wheel

Frequently asked questions

What color is #BC2973?

#BC2973 is Hibiscus, a warm medium color with RGB values of 188, 41, 115. It has a hue of 330°, 64% saturation, and 45% lightness in the HSL color space.

What is the RGB value of #BC2973?

The RGB color code for #BC2973 is rgb(188, 41, 115). This means it contains 188 red, 41 green, and 115 blue in the RGB color model.

Is Hibiscus a warm or cool color?

Hibiscus (#BC2973) is a warm color with a hue between 0-60° or 300-360° on the color wheel.

How do I use #BC2973 in CSS?

You can use #BC2973 in CSS with: background-color: #BC2973; or color: #BC2973; or as an RGB value: rgb(188, 41, 115). For print design, use CMYK: 0%, 78%, 39%, 26%.