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Violet Eggplant

#BB1199

Violet Eggplant is a warm medium color with the hex code #BB1199. This vibrant hue can be represented as RGB 187, 17, 153 in digital design or CMYK 0%, 91%, 18%, 27% for print applications. Find matching Pantone color.

Violet Eggplant color values

HEX
#BB1199
RGB
187, 17, 153
HSL
312°, 83%, 40%
CMYK
0, 91, 18, 27

Shades & tints

Darker Lighter

About this color

Violet Eggplant sits at 312° on the color wheel with 83% saturation and 40% lightness, placing it in the violet-magenta segment of the spectrum. With saturation at 83%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Violet Eggplant is rendered as rgb(187, 17, 153), where the red channel dominates at 187, giving the color a clear red cast. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Violet Eggplant translates to a CMYK breakdown of 0C 91M 18Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Violet Eggplant

CSS Variable 

:root {
  --brand-primary: #BB1199;
  --brand-primary-rgb: 187, 17, 153;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#BB1199',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 91%
Y: 18%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(187, 17, 153)
rgba(187, 17, 153, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 312° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic

Frequently asked questions

What color is #BB1199?
#BB1199 is Violet Eggplant, a warm medium color with RGB values of 187, 17, 153. It has a hue of 312°, 83% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #BB1199?
The RGB color code for #BB1199 is rgb(187, 17, 153). This means it contains 187 red, 17 green, and 153 blue in the RGB color model.
Is Violet Eggplant a warm or cool color?
Violet Eggplant (#BB1199) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #BB1199 in CSS?
You can use #BB1199 in CSS with: background-color: #BB1199; or color: #BB1199; or as an RGB value: rgb(187, 17, 153). For print design, use CMYK: 0%, 91%, 18%, 27%.

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