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Flirt

#AE1E7C

Flirt is a warm medium color with the hex code #AE1E7C. This vibrant hue can be represented as RGB 174, 30, 124 in digital design or CMYK 0%, 83%, 29%, 32% for print applications. Find matching Pantone color.

Flirt color values

HEX
#AE1E7C
RGB
174, 30, 124
HSL
321°, 71%, 40%
CMYK
0, 83, 29, 32

Shades & tints

Darker Lighter

About this color

Flirt sits at 321° on the color wheel with 71% saturation and 40% lightness, placing it in the magenta-red segment of the spectrum. At 71% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Flirt is rendered as rgb(174, 30, 124), where the red channel dominates at 174, giving the color a clear red cast. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Flirt translates to a CMYK breakdown of 0C 83M 29Y 32K. With a moderate key (32%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Flirt

CSS Variable 

:root {
  --brand-primary: #AE1E7C;
  --brand-primary-rgb: 174, 30, 124;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#AE1E7C',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 83%
Y: 29%
K: 32%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(174, 30, 124)
rgba(174, 30, 124, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 321° on the color wheel

Dunkin' logo
Dunkin'
Elastic logo
Elastic
Instagram logo
Instagram
LG logo
LG

Frequently asked questions

What color is #AE1E7C?
#AE1E7C is Flirt, a warm medium color with RGB values of 174, 30, 124. It has a hue of 321°, 71% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #AE1E7C?
The RGB color code for #AE1E7C is rgb(174, 30, 124). This means it contains 174 red, 30 green, and 124 blue in the RGB color model.
Is Flirt a warm or cool color?
Flirt (#AE1E7C) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #AE1E7C in CSS?
You can use #AE1E7C in CSS with: background-color: #AE1E7C; or color: #AE1E7C; or as an RGB value: rgb(174, 30, 124). For print design, use CMYK: 0%, 83%, 29%, 32%.

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