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Beaver

#9A7A65

Beaver is a warm medium color with the hex code #9A7A65. This muted hue can be represented as RGB 154, 122, 101 in digital design or CMYK 0%, 21%, 34%, 40% for print applications. Find matching Pantone color.

Beaver color values

HEX
#9A7A65
RGB
154, 122, 101
HSL
24°, 21%, 50%
CMYK
0, 21, 34, 40

Shades & tints

Darker Lighter

About this color

Beaver sits at 24° on the color wheel with 21% saturation and 50% lightness, placing it in the orange-red segment of the spectrum. Its restrained 21% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Beaver is rendered as rgb(154, 122, 101), where the red channel dominates at 154, giving the color a clear red cast. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Beaver translates to a CMYK breakdown of 0C 21M 34Y 40K. With a moderate key (40%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Beaver

CSS Variable 

:root {
  --brand-primary: #9A7A65;
  --brand-primary-rgb: 154, 122, 101;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#9A7A65',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 21%
Y: 34%
K: 40%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(154, 122, 101)
rgba(154, 122, 101, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 24° on the color wheel

Chobani logo
Chobani
IV Interactive logo
IV Interactive
Burger King logo
Burger King
Hermes logo
Hermes

Frequently asked questions

What color is #9A7A65?
#9A7A65 is Beaver, a warm medium color with RGB values of 154, 122, 101. It has a hue of 24°, 21% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #9A7A65?
The RGB color code for #9A7A65 is rgb(154, 122, 101). This means it contains 154 red, 122 green, and 101 blue in the RGB color model.
Is Beaver a warm or cool color?
Beaver (#9A7A65) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #9A7A65 in CSS?
You can use #9A7A65 in CSS with: background-color: #9A7A65; or color: #9A7A65; or as an RGB value: rgb(154, 122, 101). For print design, use CMYK: 0%, 21%, 34%, 40%.

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