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Amethyst

#9959D9

Amethyst is a cool light color with the hex code #9959D9. This vibrant hue can be represented as RGB 153, 89, 217 in digital design or CMYK 29%, 59%, 0%, 15% for print applications. Find matching Pantone color.

Amethyst color values

HEX
#9959D9
RGB
153, 89, 217
HSL
270°, 63%, 60%
CMYK
29, 59, 0, 15

About this color

Amethyst sits at 270° on the color wheel with 63% saturation and 60% lightness, placing it in the blue-violet segment of the spectrum. At 63% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.

In digital environments, Amethyst is rendered as rgb(153, 89, 217), where the blue channel is highest at 217, producing a strongly blue character. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Amethyst translates to a CMYK breakdown of 29C 59M 0Y 15K. The low-to-moderate black value (15%) means the color's character in print comes primarily from its magenta ink content (59%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Amethyst

CSS Variable

:root {
  --brand-primary: #9959D9;
  --brand-primary-rgb: 153, 89, 217;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#9959D9',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 29%
M: 59%
Y: 0%
K: 15%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(153, 89, 217)
rgba(153, 89, 217, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 270° on the color wheel

Frequently asked questions

What color is #9959D9?
#9959D9 is Amethyst, a cool light color with RGB values of 153, 89, 217. It has a hue of 270°, 63% saturation, and 60% lightness in the HSL color space.
What is the RGB value of #9959D9?
The RGB color code for #9959D9 is rgb(153, 89, 217). This means it contains 153 red, 89 green, and 217 blue in the RGB color model.
Is Amethyst a warm or cool color?
Amethyst (#9959D9) is a cool color with a hue between 120-300° on the color wheel.
How do I use #9959D9 in CSS?
You can use #9959D9 in CSS with: background-color: #9959D9; or color: #9959D9; or as an RGB value: rgb(153, 89, 217). For print design, use CMYK: 29%, 59%, 0%, 15%.