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Trendy Pink

#966994

Trendy Pink is a warm medium color with the hex code #966994. This muted hue can be represented as RGB 150, 105, 148 in digital design or CMYK 0%, 30%, 1%, 41% for print applications. Find matching Pantone color.

Trendy Pink color values

HEX
#966994
RGB
150, 105, 148
HSL
303°, 18%, 50%
CMYK
0, 30, 1, 41

Shades & tints

Darker Lighter

About this color

Trendy Pink sits at 303° on the color wheel with 18% saturation and 50% lightness, placing it in the violet-magenta segment of the spectrum. Its restrained 18% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Trendy Pink is rendered as rgb(150, 105, 148), where the red channel dominates at 150, though the other channels keep the hue balanced. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Trendy Pink translates to a CMYK breakdown of 0C 30M 1Y 41K. With a moderate key (41%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Trendy Pink

CSS Variable 

:root {
  --brand-primary: #966994;
  --brand-primary-rgb: 150, 105, 148;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#966994',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 30%
Y: 1%
K: 41%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(150, 105, 148)
rgba(150, 105, 148, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

2 brand s with colors near 303° on the color wheel

Nubank logo
Nubank
Dunkin' logo
Dunkin'

Frequently asked questions

What color is #966994?
#966994 is Trendy Pink, a warm medium color with RGB values of 150, 105, 148. It has a hue of 303°, 18% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #966994?
The RGB color code for #966994 is rgb(150, 105, 148). This means it contains 150 red, 105 green, and 148 blue in the RGB color model.
Is Trendy Pink a warm or cool color?
Trendy Pink (#966994) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #966994 in CSS?
You can use #966994 in CSS with: background-color: #966994; or color: #966994; or as an RGB value: rgb(150, 105, 148). For print design, use CMYK: 0%, 30%, 1%, 41%.

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