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Rum

#856B94

Rum is a cool medium color with the hex code #856B94. This muted hue can be represented as RGB 133, 107, 148 in digital design or CMYK 10%, 28%, 0%, 42% for print applications. Find matching Pantone color.

Rum color values

HEX
#856B94
RGB
133, 107, 148
HSL
278°, 16%, 50%
CMYK
10, 28, 0, 42

About this color

Rum sits at 278° on the color wheel with 16% saturation and 50% lightness, placing it in the blue-violet segment of the spectrum. Its restrained 16% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Rum is rendered as rgb(133, 107, 148), where the blue channel is highest at 148, though it sits close to the other channels. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, Rum translates to a CMYK breakdown of 10C 28M 0Y 42K. With a moderate key (42%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Rum

CSS Variable

:root {
  --brand-primary: #856B94;
  --brand-primary-rgb: 133, 107, 148;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#856B94',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 10%
M: 28%
Y: 0%
K: 42%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(133, 107, 148)
rgba(133, 107, 148, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 278° on the color wheel

Frequently asked questions

What color is #856B94?
#856B94 is Rum, a cool medium color with RGB values of 133, 107, 148. It has a hue of 278°, 16% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #856B94?
The RGB color code for #856B94 is rgb(133, 107, 148). This means it contains 133 red, 107 green, and 148 blue in the RGB color model.
Is Rum a warm or cool color?
Rum (#856B94) is a cool color with a hue between 120-300° on the color wheel.
How do I use #856B94 in CSS?
You can use #856B94 in CSS with: background-color: #856B94; or color: #856B94; or as an RGB value: rgb(133, 107, 148). For print design, use CMYK: 10%, 28%, 0%, 42%.