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Falu Red

#7E1B1B

Falu Red is a warm dark color with the hex code #7E1B1B. This vibrant hue can be represented as RGB 126, 27, 27 in digital design or CMYK 0%, 79%, 79%, 51% for print applications. Find matching Pantone color.

Falu Red color values

HEX
#7E1B1B
RGB
126, 27, 27
HSL
0°, 65%, 30%
CMYK
0, 79, 79, 51

Shades & tints

Darker Lighter

About this color

Falu Red sits at 0° on the color wheel with 65% saturation and 30% lightness, placing it in the red segment of the spectrum. At 65% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Falu Red is rendered as rgb(126, 27, 27), where the red channel dominates at 126, creating a strongly red-skewed appearance. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Falu Red translates to a CMYK breakdown of 0C 79M 79Y 51K. A substantial black component (51%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Falu Red

CSS Variable 

:root {
  --brand-primary: #7E1B1B;
  --brand-primary-rgb: 126, 27, 27;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#7E1B1B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 0%
M: 79%
Y: 79%
K: 51%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(126, 27, 27)
rgba(126, 27, 27, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 0° on the color wheel

CNN logo
CNN
Ducati logo
Ducati
Ferrari logo
Ferrari
Honda logo
Honda

Frequently asked questions

What color is #7E1B1B?
#7E1B1B is Falu Red, a warm dark color with RGB values of 126, 27, 27. It has a hue of 0°, 65% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #7E1B1B?
The RGB color code for #7E1B1B is rgb(126, 27, 27). This means it contains 126 red, 27 green, and 27 blue in the RGB color model.
Is Falu Red a warm or cool color?
Falu Red (#7E1B1B) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #7E1B1B in CSS?
You can use #7E1B1B in CSS with: background-color: #7E1B1B; or color: #7E1B1B; or as an RGB value: rgb(126, 27, 27). For print design, use CMYK: 0%, 79%, 79%, 51%.

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