Mocha is a
warm dark color with the hex code #7C301D.
This vibrant hue can be represented as RGB
124, 48, 29 in digital design or CMYK 0%, 61%, 77%, 51% for print applications.
Find matching Pantone color.
Mocha
#7C301D
Mocha color values
- HEX
- #7C301D
- RGB
- 124, 48, 29
- HSL
- 12°, 62%, 30%
- CMYK
- 0, 61, 77, 51
Shades & tints
Darker Lighter
About this color
Mocha sits at 12° on the color wheel with 62% saturation and 30% lightness, placing it in the red segment of the spectrum. At 62% saturation, the hue is fully legible and confident — richly chromatic without tipping into high-contrast territory. The lower lightness gives it weight and depth, lending gravity to any palette it enters.
In digital environments, Mocha is rendered as rgb(124, 48, 29), where the red channel dominates at 124, creating a strongly red-skewed appearance. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.
For print, Mocha translates to a CMYK breakdown of 0C 61M 77Y 51K. A substantial black component (51%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Mocha
CSS Variable
:root {
--brand-primary: #7C301D;
--brand-primary-rgb: 124, 48, 29;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#7C301D',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 0%
M: 61%
Y: 77%
K: 51%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(124, 48, 29)
rgba(124, 48, 29, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #7C301D?
#7C301D is Mocha, a warm dark color with RGB values of 124, 48, 29. It has a hue of 12°, 62%
saturation, and 30% lightness in the HSL color
space.
What is the RGB value of #7C301D?
The RGB color code for #7C301D is rgb(124, 48, 29). This means it contains 124 red,
48 green, and 29 blue in the RGB color model.
Is Mocha a warm or cool color?
Mocha (#7C301D) is a warm color with a hue between 0-60° or 300-360° on the color wheel.
How do I use #7C301D in CSS?
You can use #7C301D in CSS with:
background-color: #7C301D; or color: #7C301D; or as an RGB value: rgb(124, 48, 29). For print design, use CMYK: 0%, 61%, 77%, 51%.