Skip to main content

Butterfly Bush

#7655AA

Butterfly Bush is a cool medium color with the hex code #7655AA. This moderately saturated hue can be represented as RGB 118, 85, 170 in digital design or CMYK 31%, 50%, 0%, 33% for print applications. Find matching Pantone color.

Butterfly Bush color values

HEX
#7655AA
RGB
118, 85, 170
HSL
263°, 33%, 50%
CMYK
31, 50, 0, 33

Shades & tints

Darker Lighter

About this color

Butterfly Bush sits at 263° on the color wheel with 33% saturation and 50% lightness, placing it in the blue-violet segment of the spectrum. The moderate 33% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Butterfly Bush is rendered as rgb(118, 85, 170), where the blue channel is highest at 170, anchoring the color in the cool register. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Butterfly Bush translates to a CMYK breakdown of 31C 50M 0Y 33K. With a moderate key (33%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Butterfly Bush

CSS Variable 

:root {
  --brand-primary: #7655AA;
  --brand-primary-rgb: 118, 85, 170;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#7655AA',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 31%
M: 50%
Y: 0%
K: 33%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(118, 85, 170)
rgba(118, 85, 170, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

12 brand s with colors near 263° on the color wheel

Canva logo
Canva
Patagonia logo
Patagonia
Twitch logo
Twitch
Figma logo
Figma

Frequently asked questions

What color is #7655AA?
#7655AA is Butterfly Bush, a cool medium color with RGB values of 118, 85, 170. It has a hue of 263°, 33% saturation, and 50% lightness in the HSL color space.
What is the RGB value of #7655AA?
The RGB color code for #7655AA is rgb(118, 85, 170). This means it contains 118 red, 85 green, and 170 blue in the RGB color model.
Is Butterfly Bush a warm or cool color?
Butterfly Bush (#7655AA) is a cool color with a hue between 120-300° on the color wheel.
How do I use #7655AA in CSS?
You can use #7655AA in CSS with: background-color: #7655AA; or color: #7655AA; or as an RGB value: rgb(118, 85, 170). For print design, use CMYK: 31%, 50%, 0%, 33%.

Color tools