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Malibu

#75D1FF

Malibu is a cool light color with the hex code #75D1FF. This vibrant hue can be represented as RGB 117, 209, 255 in digital design or CMYK 54%, 18%, 0%, 0% for print applications. Find matching Pantone color.

Malibu color values

HEX
#75D1FF
RGB
117, 209, 255
HSL
200°, 100%, 73%
CMYK
54, 18, 0, 0

Shades & tints

Darker Lighter

About this color

Malibu sits at 200° on the color wheel with 100% saturation and 73% lightness, placing it in the blue segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The elevated lightness keeps it airy and open, well-suited to large surface areas without visual weight.

In digital environments, Malibu is rendered as rgb(117, 209, 255), where the blue channel is highest at 255, anchoring the color in the cool register. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.

For print, Malibu translates to a CMYK breakdown of 54C 18M 0Y 0K. With almost no black ink (0%), this color is built almost entirely from process inks: 54% cyan, 18% magenta. This profile tends toward vibrancy in print, though ink density limits on press may affect saturation on coated versus uncoated stock. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Malibu

CSS Variable 

:root {
  --brand-primary: #75D1FF;
  --brand-primary-rgb: 117, 209, 255;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#75D1FF',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 54%
M: 18%
Y: 0%
K: 0%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(117, 209, 255)
rgba(117, 209, 255, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 200° on the color wheel

Telegram logo
Telegram
Elastic logo
Elastic
Microsoft logo
Microsoft
Oatly logo
Oatly

Frequently asked questions

What color is #75D1FF?
#75D1FF is Malibu, a cool light color with RGB values of 117, 209, 255. It has a hue of 200°, 100% saturation, and 73% lightness in the HSL color space.
What is the RGB value of #75D1FF?
The RGB color code for #75D1FF is rgb(117, 209, 255). This means it contains 117 red, 209 green, and 255 blue in the RGB color model.
Is Malibu a warm or cool color?
Malibu (#75D1FF) is a cool color with a hue between 120-300° on the color wheel.
How do I use #75D1FF in CSS?
You can use #75D1FF in CSS with: background-color: #75D1FF; or color: #75D1FF; or as an RGB value: rgb(117, 209, 255). For print design, use CMYK: 54%, 18%, 0%, 0%.

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