Purple Heart

Q: How do I use #7413B9 in CSS?

You can use #7413B9 in CSS with: background-color: #7413B9; or color: #7413B9; or as an RGB value: rgb(116, 19, 185). For print design, use CMYK: 37%, 90%, 0%, 27%.

#7413B9

Purple Heart is a cool medium color with the hex code #7413B9. This vibrant hue can be represented as RGB 116, 19, 185 in digital design or CMYK 37%, 90%, 0%, 27% for print applications. Find matching Pantone color.

Purple Heart color values

HEX: #7413B9
RGB: 116, 19, 185
HSL: 275°, 81%, 40%
CMYK: 37, 90, 0, 27

Shades & tints

Darker Lighter

About this color

Purple Heart sits at 275° on the color wheel with 81% saturation and 40% lightness, placing it in the blue-violet segment of the spectrum. With saturation at 81%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Purple Heart is rendered as rgb(116, 19, 185), where the blue channel is highest at 185, producing a strongly blue character. The mid-range lightness and strong saturation make this versatile for both foreground and background roles, depending on what it is paired against.

For print, Purple Heart translates to a CMYK breakdown of 37C 90M 0Y 27K. With a moderate key (27%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Purple Heart

CSS Variable

:root {
  --brand-primary: #7413B9;
  --brand-primary-rgb: 116, 19, 185;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#7413B9',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 37%
M: 90%
Y: 0%
K: 27%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(116, 19, 185)
rgba(116, 19, 185, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

9 brand s with colors near 275° on the color wheel

Frequently asked questions

What color is #7413B9?

#7413B9 is Purple Heart, a cool medium color with RGB values of 116, 19, 185. It has a hue of 275°, 81% saturation, and 40% lightness in the HSL color space.

What is the RGB value of #7413B9?

The RGB color code for #7413B9 is rgb(116, 19, 185). This means it contains 116 red, 19 green, and 185 blue in the RGB color model.

Is Purple Heart a warm or cool color?

Purple Heart (#7413B9) is a cool color with a hue between 120-300° on the color wheel.

How do I use #7413B9 in CSS?

You can use #7413B9 in CSS with: background-color: #7413B9; or color: #7413B9; or as an RGB value: rgb(116, 19, 185). For print design, use CMYK: 37%, 90%, 0%, 27%.