Pacifika is a
neutral dark color with the hex code #727A1F.
This moderately saturated hue can be represented as RGB
114, 122, 31 in digital design or CMYK 7%, 0%, 75%, 52% for print applications.
Find matching Pantone color.
Pacifika
#727A1F
Pacifika color values
- HEX
- #727A1F
- RGB
- 114, 122, 31
- HSL
- 65°, 59%, 30%
- CMYK
- 7, 0, 75, 52
Shades & tints
Darker Lighter
About this color
Pacifika sits at 65° on the color wheel with 59% saturation and 30% lightness, placing it in the yellow segment of the spectrum. The moderate 59% saturation gives it enough color presence to register clearly without competing for dominance in a composition. The lower lightness gives it weight and depth, lending gravity to any palette it enters.
In digital environments, Pacifika is rendered as rgb(114, 122, 31), where the green channel leads at 122, with red and blue channels close behind. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.
For print, Pacifika translates to a CMYK breakdown of 7C 0M 75Y 52K. A substantial black component (52%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Pacifika
CSS Variable
:root {
--brand-primary: #727A1F;
--brand-primary-rgb: 114, 122, 31;
}Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#727A1F',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 7%
M: 0%
Y: 75%
K: 52%Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(114, 122, 31)
rgba(114, 122, 31, 0.8)Use RGB notation for compatibility or add alpha channel for transparency.
Frequently asked questions
What color is #727A1F?
#727A1F is Pacifika, a neutral dark color with RGB values of 114, 122, 31. It has a hue of 65°, 59%
saturation, and 30% lightness in the HSL color
space.
What is the RGB value of #727A1F?
The RGB color code for #727A1F is rgb(114, 122, 31). This means it contains 114 red,
122 green, and 31 blue in the RGB color model.
Is Pacifika a warm or cool color?
Pacifika (#727A1F) is a neutral color, sitting between warm and cool on the color wheel.
How do I use #727A1F in CSS?
You can use #727A1F in CSS with:
background-color: #727A1F; or color: #727A1F; or as an RGB value: rgb(114, 122, 31). For print design, use CMYK: 7%, 0%, 75%, 52%.