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Indigo

#700099

Indigo is a cool dark color with the hex code #700099. This vibrant hue can be represented as RGB 112, 0, 153 in digital design or CMYK 27%, 100%, 0%, 40% for print applications. Find matching Pantone color.

Indigo Color Values

HEX
#700099
RGB
112, 0, 153
HSL
284°, 100%, 30%
CMYK
27, 100, 0, 40

Shades & Tints

Darker Lighter

About this color

Indigo sits at 284° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 100% saturation and 30% lightness, this vibrant dark hue conveys richness and intensity.

In digital design, cool colors like Indigo work well for backgrounds, navigation, and establishing trust. Dark colors provide excellent contrast for text overlays and premium brand aesthetics.

When using Indigo in print, the CMYK breakdown of 27%, 100%, 0%, 40% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Indigo

CSS Variable 

:root {
  --brand-primary: #700099;
  --brand-primary-rgb: 112, 0, 153;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#700099',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 27%
M: 100%
Y: 0%
K: 40%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(112, 0, 153)
rgba(112, 0, 153, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

4 brand s with colors near 284° on the color wheel

Nubank logo
Nubank
Deezer logo
Deezer
Figma logo
Figma
Twitch logo
Twitch

Frequently Asked Questions

What color is #700099?
#700099 is Indigo, a cool dark color with RGB values of 112, 0, 153. It has a hue of 284°, 100% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #700099?
The RGB color code for #700099 is rgb(112, 0, 153). This means it contains 112 red, 0 green, and 153 blue in the RGB color model.
Is Indigo a warm or cool color?
Indigo (#700099) is a cool color with a hue between 120-300° on the color wheel.
How do I use #700099 in CSS?
You can use #700099 in CSS with: background-color: #700099; or color: #700099; or as an RGB value: rgb(112, 0, 153). For print design, use CMYK: 27%, 100%, 0%, 40%.

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