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East Bay

#544F7D

East Bay is a cool medium color with the hex code #544F7D. This muted hue can be represented as RGB 84, 79, 125 in digital design or CMYK 33%, 37%, 0%, 51% for print applications. Find matching Pantone color.

East Bay color values

HEX
#544F7D
RGB
84, 79, 125
HSL
247°, 23%, 40%
CMYK
33, 37, 0, 51

Shades & tints

Darker Lighter

About this color

East Bay sits at 247° on the color wheel with 23% saturation and 40% lightness, placing it in the blue segment of the spectrum. Its restrained 23% saturation keeps the hue subtle — present but not assertive, making it easy to layer over or under more expressive colors. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, East Bay is rendered as rgb(84, 79, 125), where the blue channel is highest at 125, anchoring the color in the cool register. This muted, medium-toned character adapts well to supporting roles: borders, disabled states, secondary text, and structural UI elements.

For print, East Bay translates to a CMYK breakdown of 33C 37M 0Y 51K. A substantial black component (51%) anchors this color in print. The remaining ink channels supplement rather than drive the hue, which keeps the result stable across different paper stocks. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use East Bay

CSS Variable 

:root {
  --brand-primary: #544F7D;
  --brand-primary-rgb: 84, 79, 125;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#544F7D',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 33%
M: 37%
Y: 0%
K: 51%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(84, 79, 125)
rgba(84, 79, 125, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

17 brand s with colors near 247° on the color wheel

Stripe logo
Stripe
Warner Bros. logo
Warner Bros.
GitLab logo
GitLab
Revolut logo
Revolut

Frequently asked questions

What color is #544F7D?
#544F7D is East Bay, a cool medium color with RGB values of 84, 79, 125. It has a hue of 247°, 23% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #544F7D?
The RGB color code for #544F7D is rgb(84, 79, 125). This means it contains 84 red, 79 green, and 125 blue in the RGB color model.
Is East Bay a warm or cool color?
East Bay (#544F7D) is a cool color with a hue between 120-300° on the color wheel.
How do I use #544F7D in CSS?
You can use #544F7D in CSS with: background-color: #544F7D; or color: #544F7D; or as an RGB value: rgb(84, 79, 125). For print design, use CMYK: 33%, 37%, 0%, 51%.

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