Purple Heart is a
cool light color with the hex code #4D47EB.
This vibrant hue can be represented as RGB
77, 71, 235 in digital design or CMYK 67%, 70%, 0%, 8% for print applications.
Find matching Pantone color.
Purple Heart
#4D47EB
Purple Heart color values
- HEX
- #4D47EB
- RGB
- 77, 71, 235
- HSL
- 242°, 80%, 60%
- CMYK
- 67, 70, 0, 8
Shades & tints
About this color
Purple Heart sits at 242° on the color wheel with 80% saturation and 60% lightness, placing it in the blue segment of the spectrum. With saturation at 80%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. At medium-high lightness, it holds its own on white backgrounds while remaining approachable.
In digital environments, Purple Heart is rendered as rgb(77, 71, 235), where the blue channel is highest at 235, producing a strongly blue character. High saturation at this lightness produces strong contrast against white — effective for CTAs, badges, and elements that need to stop the eye.
For print, Purple Heart translates to a CMYK breakdown of 67C 70M 0Y 8K. The low-to-moderate black value (8%) means the color's character in print comes primarily from its magenta ink content (70%), with black serving as a supporting shadow tone. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.
Color harmonies
Complementary
Analogous
Triadic
Split-Complementary
How to use Purple Heart
CSS Variable
:root {
--brand-primary: #4D47EB;
--brand-primary-rgb: 77, 71, 235;
} Define as a CSS custom property for consistent theming across your site.
Tailwind Config
colors: {
brand: '#4D47EB',
}
Add to your Tailwind config to use classes like bg-brand.
Print Design (CMYK)
C: 67%
M: 70%
Y: 0%
K: 8% Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.
RGB for Screens
rgb(77, 71, 235)
rgba(77, 71, 235, 0.8) Use RGB notation for compatibility or add alpha channel for transparency.
Brands using similar hue
24 brand s with colors near 242° on the color wheel
Frequently asked questions
What color is #4D47EB?
What is the RGB value of #4D47EB?
Is Purple Heart a warm or cool color?
How do I use #4D47EB in CSS?
background-color: #4D47EB; or color: #4D47EB; or as an RGB value: rgb(77, 71, 235). For print design, use CMYK: 67%, 70%, 0%, 8%.