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Jelly Bean

#367C96

Jelly Bean is a cool medium color with the hex code #367C96. This moderately saturated hue can be represented as RGB 54, 124, 150 in digital design or CMYK 64%, 17%, 0%, 41% for print applications. Find matching Pantone color.

Jelly Bean color values

HEX
#367C96
RGB
54, 124, 150
HSL
196°, 47%, 40%
CMYK
64, 17, 0, 41

Shades & tints

Darker Lighter

About this color

Jelly Bean sits at 196° on the color wheel with 47% saturation and 40% lightness, placing it in the blue segment of the spectrum. The moderate 47% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Jelly Bean is rendered as rgb(54, 124, 150), where the blue channel is highest at 150, anchoring the color in the cool register. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Jelly Bean translates to a CMYK breakdown of 64C 17M 0Y 41K. With a moderate key (41%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Jelly Bean

CSS Variable 

:root {
  --brand-primary: #367C96;
  --brand-primary-rgb: 54, 124, 150;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#367C96',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 64%
M: 17%
Y: 0%
K: 41%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(54, 124, 150)
rgba(54, 124, 150, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 196° on the color wheel

Intel logo
Intel
Snowflake logo
Snowflake
Figma logo
Figma
Salesforce logo
Salesforce

Frequently asked questions

What color is #367C96?
#367C96 is Jelly Bean, a cool medium color with RGB values of 54, 124, 150. It has a hue of 196°, 47% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #367C96?
The RGB color code for #367C96 is rgb(54, 124, 150). This means it contains 54 red, 124 green, and 150 blue in the RGB color model.
Is Jelly Bean a warm or cool color?
Jelly Bean (#367C96) is a cool color with a hue between 120-300° on the color wheel.
How do I use #367C96 in CSS?
You can use #367C96 in CSS with: background-color: #367C96; or color: #367C96; or as an RGB value: rgb(54, 124, 150). For print design, use CMYK: 64%, 17%, 0%, 41%.

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