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Apple

#31A12B

Apple is a neutral medium color with the hex code #31A12B. This moderately saturated hue can be represented as RGB 49, 161, 43 in digital design or CMYK 70%, 0%, 73%, 37% for print applications. Find matching Pantone color.

Apple color values

HEX
#31A12B
RGB
49, 161, 43
HSL
117°, 58%, 40%
CMYK
70, 0, 73, 37

About this color

Apple sits at 117° on the color wheel with 58% saturation and 40% lightness, placing it in the green segment of the spectrum. The moderate 58% saturation gives it enough color presence to register clearly without competing for dominance in a composition. Its mid-range lightness positions it as a mid-tone: neither a background color nor a deep accent, but something in between.

In digital environments, Apple is rendered as rgb(49, 161, 43), where the green channel leads at 161, producing a distinctly green-dominant tone. This cool mid-tone is a reliable choice for UI chrome, informational states, and contexts that call for a calm, readable presence.

For print, Apple translates to a CMYK breakdown of 70C 0M 73Y 37K. With a moderate key (37%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

How to use Apple

CSS Variable

:root {
  --brand-primary: #31A12B;
  --brand-primary-rgb: 49, 161, 43;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config

colors: {
  brand: '#31A12B',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK)

C: 70%
M: 0%
Y: 73%
K: 37%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens

rgb(49, 161, 43)
rgba(49, 161, 43, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

8 brand s with colors near 117° on the color wheel

Frequently asked questions

What color is #31A12B?
#31A12B is Apple, a neutral medium color with RGB values of 49, 161, 43. It has a hue of 117°, 58% saturation, and 40% lightness in the HSL color space.
What is the RGB value of #31A12B?
The RGB color code for #31A12B is rgb(49, 161, 43). This means it contains 49 red, 161 green, and 43 blue in the RGB color model.
Is Apple a warm or cool color?
Apple (#31A12B) is a neutral color, sitting between warm and cool on the color wheel.
How do I use #31A12B in CSS?
You can use #31A12B in CSS with: background-color: #31A12B; or color: #31A12B; or as an RGB value: rgb(49, 161, 43). For print design, use CMYK: 70%, 0%, 73%, 37%.