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Navy Blue

#240990

Navy Blue is a cool dark color with the hex code #240990. This vibrant hue can be represented as RGB 36, 9, 144 in digital design or CMYK 75%, 94%, 0%, 44% for print applications. Find matching Pantone color.

Navy Blue Color Values

HEX
#240990
RGB
36, 9, 144
HSL
252°, 88%, 30%
CMYK
75, 94, 0, 44

Shades & Tints

Darker Lighter

About this color

Navy Blue sits at 252° on the color wheel, placing it in the cool color family, typically conveying calm and professionalism. With 88% saturation and 30% lightness, this vibrant dark hue conveys richness and intensity.

In digital design, cool colors like Navy Blue work well for backgrounds, navigation, and establishing trust. Dark colors provide excellent contrast for text overlays and premium brand aesthetics.

When using Navy Blue in print, the CMYK breakdown of 75%, 94%, 0%, 44% ensures accurate color reproduction. This balanced CMYK profile should reproduce consistently across different printing methods.

Color Harmonies

Complementary

Analogous

Triadic

Split-Complementary

How to use Navy Blue

CSS Variable 

:root {
  --brand-primary: #240990;
  --brand-primary-rgb: 36, 9, 144;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#240990',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 75%
M: 94%
Y: 0%
K: 44%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(36, 9, 144)
rgba(36, 9, 144, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands Using the Same Hue

9 brand s with colors near 252° on the color wheel

Stripe logo
Stripe
Warner Bros. logo
Warner Bros.
Twitch logo
Twitch
Figma logo
Figma

Frequently Asked Questions

What color is #240990?
#240990 is Navy Blue, a cool dark color with RGB values of 36, 9, 144. It has a hue of 252°, 88% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #240990?
The RGB color code for #240990 is rgb(36, 9, 144). This means it contains 36 red, 9 green, and 144 blue in the RGB color model.
Is Navy Blue a warm or cool color?
Navy Blue (#240990) is a cool color with a hue between 120-300° on the color wheel.
How do I use #240990 in CSS?
You can use #240990 in CSS with: background-color: #240990; or color: #240990; or as an RGB value: rgb(36, 9, 144). For print design, use CMYK: 75%, 94%, 0%, 44%.

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