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Jelly Bean

#007899

Jelly Bean is a cool dark color with the hex code #007899. This vibrant hue can be represented as RGB 0, 120, 153 in digital design or CMYK 100%, 22%, 0%, 40% for print applications. Find matching Pantone color.

Jelly Bean color values

HEX
#007899
RGB
0, 120, 153
HSL
193°, 100%, 30%
CMYK
100, 22, 0, 40

Shades & tints

Darker Lighter

About this color

Jelly Bean sits at 193° on the color wheel with 100% saturation and 30% lightness, placing it in the cyan segment of the spectrum. With saturation at 100%, this is a high-chroma color: the kind that anchors palettes and demands considered placement. The lower lightness gives it weight and depth, lending gravity to any palette it enters.

In digital environments, Jelly Bean is rendered as rgb(0, 120, 153), where the blue channel is highest at 153, anchoring the color in the cool register. High saturation combined with low lightness creates deep, jewel-toned results — useful for premium UI elements, hover states, and focused interaction areas.

For print, Jelly Bean translates to a CMYK breakdown of 100C 22M 0Y 40K. With a moderate key (40%), this color uses black to deepen the chromatic channels rather than replace them, a profile that typically holds up well in both offset and digital print. No brands in the brandkit.pro library currently specify this exact hex as a named brand color.

Color harmonies

Complementary

Split-Complementary

How to use Jelly Bean

CSS Variable 

:root {
  --brand-primary: #007899;
  --brand-primary-rgb: 0, 120, 153;
}

Define as a CSS custom property for consistent theming across your site.

Tailwind Config 

colors: {
  brand: '#007899',
}

Add to your Tailwind config to use classes like bg-brand.

Print Design (CMYK) 

C: 100%
M: 22%
Y: 0%
K: 40%

Use these CMYK values in Adobe Illustrator, InDesign, or print specifications.

RGB for Screens 

rgb(0, 120, 153)
rgba(0, 120, 153, 0.8)

Use RGB notation for compatibility or add alpha channel for transparency.

Brands using similar hue

24 brand s with colors near 193° on the color wheel

Cisco logo
Cisco
Slack logo
Slack
Vimeo logo
Vimeo
Intel logo
Intel

Frequently asked questions

What color is #007899?
#007899 is Jelly Bean, a cool dark color with RGB values of 0, 120, 153. It has a hue of 193°, 100% saturation, and 30% lightness in the HSL color space.
What is the RGB value of #007899?
The RGB color code for #007899 is rgb(0, 120, 153). This means it contains 0 red, 120 green, and 153 blue in the RGB color model.
Is Jelly Bean a warm or cool color?
Jelly Bean (#007899) is a cool color with a hue between 120-300° on the color wheel.
How do I use #007899 in CSS?
You can use #007899 in CSS with: background-color: #007899; or color: #007899; or as an RGB value: rgb(0, 120, 153). For print design, use CMYK: 100%, 22%, 0%, 40%.

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